“Absorb what is useful, reject what is useless, add what is specifically your own.” – Bruce Lee
I have always been very apprehensive about paying much attention to branding because I thought it would limit me as a performer. Plus, I thought it was a process for farmers to know which cattle were their own. Yes, it is. But there is more and I promise to get to the bottom of this idea of personal branding.
“Your art might not work and your career might not work either. If it doesn’t work today, it might not work tomorrow either-but our practice is to persist until it does”- Seth Godin, The Icarus Deception
I’ve just finished my fourth week of “business school”. I’m taking an online business class. I’m now obsessively listening to podcasts like Solopreneur Hour and Entrepreneur On Fire. I’m listening to a stack of business books suggested by the online course and the podcast hosts. Needless to say my brain is like the East River on the Fourth of July! Fireworks are going off in all directions.
Continue reading WELL THEN, I’M A SELL OUT!